How to Use Customer Testimonials on Your Website the Right Way
A satisfied customer is among the most valuable assets a local business can have. They can foster long-term relationships that lead to word-of-mouth referrals and repeat visitors,
The Snowball Effect of a 1-Star Review (and How to Turn It Around)
Reviews play a significant role in the reputation of a business, and can ultimately be a key tool when it comes to customer growth. However, a single negative, 1-star review can be
Top 5 Reasons Local Businesses Fail at Digital Advertising (And How to Fix Them)
Digital advertising isn’t a new concept, but it’s playing an increasingly vital role for local businesses year after year. According to Taradel’s 2023 Small Business Marketin
How Google Reviews Improve Your Local SEO Rankings
For small to medium-sized businesses, a strong SEO strategy is key for attracting new customers. One of the most powerful tools for improving local SEO rankings is leveraging Googl